Damon Fletcher is bringing a refreshing perspective to the music scene in both Detroit and beyond. He’s an artist whose high-energy music promotes workout-worthy dance routines with infectious beats and positive lyrics that encourage, inspire, and motivate people of all ages and stages.
The Detroit native’s latest release, 24 The EP, written by Damon and produced by Grammy award-winning producer Zaytoven, continues to gain traction.
He stopped by Michigan Chronicle’s STUDIO 1452 for its weekly “Finally, Friday!” show to talk about how his brand is filling the void needed for radio-friendly music.
“I started making music during the pandemic,” Fletcher says. “Right before the pandemic I was watching Usher’s master class as I traveled for work and everything he was saying, I felt like, ‘man.. I can do that!”
But the negative thoughts in his head cause self-doubt, making him think he was too old to start something new and his life was already settled.
“As I’m sitting at the airport in (Washington) D.C., L.L. Cool J sat right next to me in that moment,” he said.
When the pandemic hit, Fletcher felt it was not only a sign but the right time to begin to pursue a different career journey, and that was music. Inspired by Usher’s master class – and words of encouragement only a few months earlier by L.L. Cool J – Fletcher began to do the work.
“I reached out to songwriters and producers,” Fletcher recalls. “Just got on Instagram and started to seek out and DM’ing (direct messaging) random artist and eventually got a response from Neyo.”
In a time when and where the world stood still amid a global pandemic, Fletcher was out here getting his dreams off the ground.
His connection with Neyo online led to the partnership with Zaytoven, an award-winning music industry producer.
“I got a D.M. from Zaytoven, and it said, ‘Spoke to Neyo about you, and he said you was putting in work.” The organic connection led to the collaboration in Fletcher’s music video, “Elevate,” inspiring people to take themselves and each other to another level.
Before Fletcher entered the music scene, he was spreading positivity in a different kind of way – one that was very personal for him.
“I grew up in a world of ophthalmology. I worked in medicine and do work in oversight and clinical trials to try to help cure eye diseases.” Fletcher was born with glaucoma and underwent surgery as an infant. “It saved my vision. I would’ve been blind if that didn’t work.”
As he grew older, he became immersed in learning more about his early childhood disease.
“My way of giving back has been to provide more research to help other people with vision problems.”
His career trajectory has been one of real alignment and calling, one where he can now see his new journey in life taking off to the sounds and beat of where his future and vision take him.
“Trust that thing inside of you, that little voice in your head, the things that’s in your heart, and just move,” Fletchers says to people looking to be inspired by taking a leap of faith and switching in their career to start something new.
“24 the E.P.” has been streamed over 6,000 times on Spotify since its release. His release during the pandemic called “Hustle with a Purpose,” has amassed almost 500,000 views, and the follow-up single, “2 Miles,” has almost 1 million streams on Spotify since its October 2020 release.
Fletcher has been featured in Music Observer, New York Weekly, Los Angeles Wire, and in an exclusive interview with Jason Lee of Hollywood Unlocked.