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Why Your Social Media Strategy Isn’t Working – and How to Fix It

According to Nielsen, 70 percent of active adult social networkers shop online, which is 12 percent more likely than the average adult Internet...

Where would we be today without our cell phones?

Yesterday, cell phones turned 40! After years of becoming increasingly reliant on them, where would we be without our trusty gadgets?...

Is Google+ better for business than Facebook or Twitter?

In the world of social networks, innovation can quickly change the field of frontrunners -- remember LiveJournal? We just saw...

“Hell Followed My Exit” Kilpatrick Turns To Social Media

After five months of sitting in court while federal prosecutors aired their case against him, former Detroit Mayor Kwame Kilpatrick is waiting for a...

Social Media Delivers Public Reactions In Real Time

WASHINGTON — Big Bird is endangered. Jim Lehrer lost control. And Mitt Romney crushed President Barack Obama. SEE ALSO: Presidential Debate: Mitt Romney Shines By Pushing Lies, Obama Misses Mark By Not Calling Him Out[1] Those were the judgments rendered across Twitter and Facebook Wednesday during the first debate of the 2012 presidential contest. While millions turned on their televisions to watch the 90-minute showdown, a smaller but highly engaged subset took to social networks to discuss and score the debate as it unspooled in real time. Until recently, debate watchers would have waited through the entire broadcast to hear analysis and reaction from a small cadre of television pundits. Social media has democratized the commentary, giving voice to a far wider range of participants who can shape the narrative long before the candidates reach their closing statements. “People still use old media to watch the debates, but they use social networks and other new media to have influence, v ...

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