Meta Physica Massage & Sauna named $50,000 winner in the 2016 Comerica Hatch Detroit

Meta Physica Massage & Sauna
From left to right: Linda Forte – Comerica Bank, Nick Gorga – Hatch Detroit, Jenaveve Biernat – Meta Physica Massage & Sauna, Anahí Hollis – Meta Physica Massage & Sauna and Vittoria Katanski – Hatch Detroit. Photo Credit: Hatch Detroit

Meta Physica Massage & Sauna has won $50,000 from Comerica Bank in the 2016 Comerica Hatch Detroit Contest presented by Opportunity Detroit. The announcement was made this evening at the Hatch Off event in Downtown Detroit.
“The businesses selected to compete in this year’s contest all brought forth unique and exceptional business ideas Detroit is missing,” said Vittoria Katanski, executive director, Hatch Detroit. “Meta Physica Massage & Sauna shined through from the very start of the competition and will continue to impress us as they open their doors and show us why Detroit needs their business.”
Meta Physica Massage & Sauna will open a Wellness Center offering therapeutic bodywork, full spectrum infrared saunas, a raw juice bar, an herbal apothecary and health inspired retail, meditation classes and community workshops.
In addition to winning $50,000 from Comerica Bank, Meta Physica Massage & Sauna will receive more than $200,000 in pro bono services including a $25,000 branding and design package from GTB (formally Team Detroit), a 30-second social media advertisement from MCCI, legal services from Honigman Miller Schwartz and Cohn, architectural renderings from Hamilton Anderson Associates and a package of accounting, IT, public relations support, and counsel from Hatch Detroit and its partners.
“Comerica chose the perfect partner in Hatch Detroit, which exposes such creative, tenacious, and hardworking entrepreneurs who want to contribute to Detroit’s growing independent retail community,” said Linda Forte, senior vice president of Business Affairs, Comerica Bank. “We welcome Meta Physica Massage & Sauna as they join the ranks of the five previous Comerica Hatch Detroit Contest winners and the numerous Hatch Alumni who are all making substantial efforts to improve Detroit’s economy and revitalize neighborhoods through small business.”
Meta Physica Massage & Sauna rose to the top of the more than 150 entrepreneurs who entered the 2016 contest and were selected as one of the contests’ 10 semi-finalists. After 21,000 public votes were cast during the primary voting period, they advanced as one of the four finalists. The second round of public voting for the finalists closed at noon today and each finalist pitched their business idea live to a panel of judges and an audience of their peers during tonight’s Hatch Off event. The second round of public voting combined with jury deliberations crowned Meta Physica Massage & Sauna the winner of the sixth Comerica Hatch Detroit Contest presented by Opportunity Detroit.
“Opportunity Detroit is proud to provide support and resources assisting Hatch’s mission to grow the community of entrepreneurs that want to open up a business in the city of Detroit,” said RJ Wolney, director of finance at Bedrock Detroit and Hatch Detroit board member. “Hatch Detroit aligns perfectly with Opportunity Detroit’s goal of creating an environment that fosters creativity and innovation in order to generate new jobs, energize our community, and not only keep our strong talent within the state but attract new talent as well.”
To learn more about Meta Physica Massage & Sauna, visit HatchDetroit.com.

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