Skip to content

Martell Event Honoree Detroit vs Everybody [Photos]

IMG_7257It’s a movement. A Detroit movement. A Detroit movement vs everybody. That’s a tall order to fill and Tommy Walker Jr. creator of Detroit vs. Everybody knows that Detroit is up to the challenge. Nationwide Martell honors those who defy and exceed expectations. The most recent event was held at Detroit’s PV Lounge Tuesday evening. The honoree Tommy Walker Jr. was chosen out of a panel of five participants for his new brand, Detroit vs. Everybody. Attendees included supporters of Martell and Detroit vs Everybody. We asked how the collaboration came into effect and this is what Rob Hillson, National Icon for Martell and Tommy Walker Jr., Detroit vs. Everybody creator had to say:
How did the Detroit vs. Everybody brand come about?
Tommy: Being born and raised in Detroit I’ve seen how much Detroit has contributed to the culture of America and they pick and choose what they want to give Detroiter’s credit. To take a quote from Black peace owned Nation; Your going to be with us, your going to be all the way with us, if you are going to be against us you are going to be all the way against us. So we have taken on that spirit and I wanted to create a brand that spoke from the heart of the city.
Where will you branch out next?
Tommy: Well, we are inside the city of Detroit and branching out to Atlanta vs Everybody LA vs Everybody and New York vs Everybody. With New York it will be different boroughs.
What do you hope to accomplish when all this is done?
Tommy: For the Detroit vs Everybody brand to be an ID. eventually we will expand to a household name like Nike with the swoop. People will have the opportunity to get their personalized name vs everybody.
Tell us more about your brand and where we can purchase items.
Tommy: The brand has been going on for about three years. Everything is manufactured and designed here in Detroit. I design everything. There is a brick and mortar store in Greek town by Fishbone’s suite 340 and in the next two months we will have another location in Eastern market. The store provides sweatshirts, sweatpants, t-shirts, baseball caps, ladies yoga pants, skull caps, fresheners to even coffee mugs. It’s a lifestyle brand.
So how does the lifestyle tie in with Martell?
Rob: Martell has been around for 300 years and the founder John Martell was all about defying and exceeding expectations. We personally believe that this brand has defied and exceeding expectations. People are sleeping on Detroit to say the least, sleeping on its growth and ability to be everything that we know it can. So the brand ties in. We’re here. We make a difference and an impact and that’s one of the reasons I love Detroit vs Everybody because it says I’m taking ownership of my community, my neighborhood and my city.
Hillson leaves with these inspiring words, “Always trust your ability and choose whats right for you and you will win.”

About Post Author

From the Web

Active Aging
Why Your Golden Years Are the Perfect Time for Pet Ownership
Why Your Golden Years Are the Perfect Time for Pet Ownership
activeaging
Read more
7 Dietary Supplements that Promote Healthy Aging
7 Dietary Supplements that Promote Healthy Aging
activeaging
Read more
How to Start a Garden in Retirement
How to Start a Garden in Retirement
activeaging
Read more
Signs That You or Your Loved One Needs Professional In-Home Care
Signs That You or Your Loved One Needs Professional In-Home Care
activeaging
Read more
Healthy Living | Word in Black
Using Fresh Spring Produce: 10 Recipes You’ll Love
Using Fresh Spring Produce: 10 Recipes You’ll Love
healthyliving
Read more
Focus on the Present: Tips for Living in the Moment
Focus on the Present: Tips for Living in the Moment
healthyliving
Read more
Ways to Move More While Working from Home
Ways to Move More While Working from Home
healthyliving
Read more
Tips for Building a Delicious (and Nutritious!) Salad
Tips for Building a Delicious (and Nutritious!) Salad
healthyliving
Read more
The Caregivers
Connection and Peace Flourish in This 79-Year-Old’s Community Garden
Connection and Peace Flourish in This 79-Year-Old’s Community Garden
Joyce Randolph began a small garden with her daughter in 2013. She found that gardening is good for the mind and for building community.
By renata sago
The Caregivers
Read more
Affirmations for Aging Boldly
Affirmations for Aging Boldly
With the highs and lows that come with aging, it’s helpful to have a few go-to affirmations for inner strength.
By renata sago
The Caregivers
Read more
Yes, Your Living Space Can Be a Source of Comfort and Peace
Yes, Your Living Space Can Be a Source of Comfort and Peace
Experimenting with welcoming plants and letting go of items that you no longer need can make your living space comfortable.
By renata sago
The Caregivers
Read more
Uplifting Words if You're Ever in a Funk
Uplifting Words if You're Ever in a Funk
A funk is a period of sadness that, if addressed effectively, can encourage inner healing and draw you into the fullness of who you are.
By renata sago
The Caregivers
Read more
X