You know their name and probably have at least a few of their luxury items in your home or on your person.
Gucci, the well-known brand that dates back to the early 1900s, recently announced the opening of its new store located on Library Street in Downtown Detroit.
The boutique spans over 3,500 square feet and showcases a wide collection of me n’s and women’s ready-to-wear and accessories, jewelry, watches, and Gucci Décor.
Gucci found a natural alignment with the city and its pervasive culture, identifying Detroit as a focus city for the Gucci North Americas Changemakers program in 2019. In addition to pushing for stronger representation in the fashion industry through relationships with
Detroit-based nonprofits and supporting students from institutions such as Cass Tech High School, Gucci has also elevated and amplified the incredible creativity found in the city: commissioning a film —Jenn Nkiru’s Black to Techno (2019)—a film that celebrated Techno
as a home-grown Detroit art form; and launching a capsule collection alongside Tommey Walker, the visionary behind Detroit Vs. Everybody. Building on its multi-year connection with the city, Gucci is thrilled to be one of the first global luxury brands to open in downtown Detroit.
Detroit-based nonprofits and supporting students from institutions such as Cass Tech High School, Gucci has also elevated and amplified the incredible creativity found in the city: commissioning a film —Jenn Nkiru’s Black to Techno (2019)—a film that celebrated Techno
as a home-grown Detroit art form; and launching a capsule collection alongside Tommey Walker, the visionary behind Detroit Vs. Everybody. Building on its multi-year connection with the city, Gucci is thrilled to be one of the first global luxury brands to open in downtown Detroit.
The new Detroit location blends the historic architecture of Library Street with the spirit of the luxury House of Gucci. The boutique features restored glass tiles and geometric metalwork on the façade that is carried throughout the interior. Custom patterned monochrome floors mirror the geometric paneling from the façade, producing decorative three-dimensional effects, harmoniously integrating with the shape of the cylindrical light fixtures. The result is a space that entices, surprises, and feels personal to Gucci.
As part of Gucci’s commitment to implement and enhance eco-friendly initiatives and energyefficient technologies in the House’s stores worldwide, the new store is LEED-certified and features LED lighting to monitor and promote energy efficiency.
To honor Gucci’s new permanent home in the city, Gucci Changemakers commissioned critically acclaimed poet and native Detroit-er jessica Care moore to pen an original poem reflective Gucci’s mission within the city of Detroit. A stanza will be hand painted on the
façade of the Siren Hotel for the community to enjoy.
façade of the Siren Hotel for the community to enjoy.
The spirit of a fashionable city is felt
As soon as she walks in.
The spark lives inside the patterned faces
of her community.
The spark lives inside the patterned faces
of her community.
In September, to celebrate the opening and Detroit Month of Design, Gucci will continue its pioneering partnership with one of the most diverse and creative cities in the world by launching the second chapter of the collaboration with Detroit designer, Tommey Walker,
and his homegrown label, DETROIT VS. EVERYBODY. The second iteration of the collaboration returns with custom DETROIT VS. EVERYBODY patches featured on Gucci’s Off the Grid collection. The Off the Grid line was created to support the House’s vision for
circular production that uses recycled, organic, bio-based, and sustainably sourced materials. The collection will include a baseball hat, backpack, and belt bag, all to be sold exclusively at the Detroit store beginning in September.
and his homegrown label, DETROIT VS. EVERYBODY. The second iteration of the collaboration returns with custom DETROIT VS. EVERYBODY patches featured on Gucci’s Off the Grid collection. The Off the Grid line was created to support the House’s vision for
circular production that uses recycled, organic, bio-based, and sustainably sourced materials. The collection will include a baseball hat, backpack, and belt bag, all to be sold exclusively at the Detroit store beginning in September.
Additionally, as part of Detroit Month of Design and in partnership with 2020 Changemakers grantee Design Core, Gucci will spotlight the talented and creative Changemakers scholars and Design Core designers with a multi-media exhibition at MOCAD.
Founded in Florence, Italy, in 1921, Gucci is one of the world’s leading luxury brands, led by President and CEO Marco Bizzarri and Creative Director Alessandro Michele. Following the House’s centenary, Gucci forges ahead into the next hundred years, continuing to redefine luxury while celebrating the creativity, Italian craftsmanship, and innovation at the core of
its values.
its values.
Discover more about Gucci at www.gucci.com.
About Post Author
