Yelitsa Jean-Charles never had a doll that looked like her growing up. At the Rhode Island School of Design, Yelitsa redesigned Rapunzel as a brown girl with beautiful kinky hair. She then saw the opportunity to address the demonstrated need for more diverse toys. With a grant from the Brown University Social Innovation Fellowship and 674 dedicated Kickstarter backers, Healthy Roots was born. A toy company that creates dolls that celebrates curl power and teaches natural hair care.