Detroit-based fashion label, Détroit Is The New Black. (DITNB.) recently got behind Flint residents by designing a Flint sister city shirt. “DITNB x Flint Tee” is in collaboration with Flint-based print shop Flint City T-Shirts and benefits the Community Foundation of Greater Flint’s Moving Flint Forward Fund.
As Flint community continues to work toward moving beyond the water emergency, DITNB. CEO and founder Roslyn Karamoko felt a strong desire to create something that would illustrate the solidarity that many in Detroit and across the region feel for the city’s residents.
“After initially seeing and hearing how the water emergency impacted lives I felt compelled, like many in the country, to provide support,” said Karamoko. “Developing the Flint Tee was a natural outcome after thinking about how resilient and positive the people living in Flint continue to be through this entire ordeal.”
The design of the Flint Tee stays true to the simplistic, yet chic and modern style of the brands notable namesake t-shirt that boldly nods to Detroit’s history as the renaissance city.
A portion of the proceeds garnered from the sale of the shirt will be donated to the Genesee Chamber Foundation. The Foundation was created to address the immediate and long term community development needs arising out of, or amplified by, the Flint Water Crisis and is geared specifically for small businesses, minority-owned businesses, North Flint redevelopment and general economic development activities, as well as activities that encourage tourism in Flint & Genesee County.
The Flint Tee can be purchased at the Détroit Is the New Black. (DITNB) downtown Detroit store located at 1426 Woodward Avenue or online at detroitisthenewblack.com.
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