Detroit Native: Aaron J. / Digital Depictions
A sold-out crowd at the Garden Theatre in Detroit and a virtual audience attended the
10th annual Multicultural Media Luncheon Automotive Industry Awards September 23rd, to announce
this year’s winners. The event also featured a keynote from Detroit native, Jemele Hill, Emmy Award
winning journalist, and host of the Spotify podcast, Jemele Hill is Unbothered. The Multicultural Media
Luncheon Automotive Industry Awards was created and produced by Cheryl Parks Ajamu, Founder &
CEO of The Ajamu Group, LLC., based in Southfield, Michigan.
AWARD WINNERS – 2021 Multicultural Media Luncheon Auto Industry Awards
Lifetime Achievement Award: Ralph Gilles, Chief Design Officer – Stellantis North America
Multicultural Marketing Award – Dibrie Guerrero – Multicultural Marketing Communications
Manager- Ford Motor Company
Digital Media Campaign of the Year Award – “The All-New 2021 F-150: Work It Out” – Ford Motor
CompanyVisionary Award for Design and Engineering- Gerald Johnson, Executive Vice President, Global
Manufacturing- accepting award on behalf of Mr. Johnson, Crystal Windham, Director of Design,
Global Cadillac – General Motors Company
Multicultural TV Commercial of the Year Award – 2021 Cadillac Escalade “Never Stop Arriving,
featuring Regina King” Cadillac – General Motors Company’
“The Multicultural Media Luncheon is relevant on many levels, educating consumers, the business
community and our youth about the achievements of communities of color in the auto industry!”, said
Creator and Executive Producer of the Multicultural Media Luncheon, Cheryl Parks Ajamu, Founder and
CEO of The Ajamu Group, LLC. said Cheryl Parks Ajamu, a 21-year advertising industry professional.
For more information about The Ajamu Group, visit: www.ajamugroup.com.
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