Apple will open its first downtown Detroit retail store this week at 1430 Woodward Ave. The store will debut Sept. 19 at 5 p.m. and continue with regular hours starting that weekend: 10 a.m. to 8 p.m. on Sept. 20, 11 a.m. to 6 p.m. on Sept. 21, and 10 a.m. to 7 p.m. Monday through Thursday the following week. The opening date aligns with the launch of Apple’s iPhone 17 Pro and iPhone 17 Pro Max, which will be available in the store on its first day.
The new location covers about 11,200 square feet, with 6,500 square feet set aside for retail space and 4,500 square feet for operations. It sits within three storefronts north of the Shinola Hotel that previously housed Detroit is the New Black, Madewell, and Le Labo. The site has been under construction for more than a year and is part of Bedrock’s wider development push along Woodward Avenue.
Apple confirmed its plans for Detroit earlier this year, but the exact address had not been disclosed until now. Dan Gilbert’s Bedrock pursued Apple for more than a decade, with the brand considered by many to be the most significant retail addition still missing from the city’s core. A Detroit Economic Growth Corp. study in 2018 estimated residents were spending about $2.6 billion annually outside of the city for retail purchases. Apple’s arrival is expected to reduce some of that outflow while reinforcing downtown as a shopping destination.
Jennifer Skiba, Bedrock’s vice president of leasing, said Friday that Apple’s opening demonstrates confidence in Detroit’s retail market. She described the store as a sign of the city’s continued progress in attracting companies with global reach that can also connect locally.
Apple already operates stores in Somerset Collection in Troy, Twelve Oaks Mall in Novi, and Briarwood Mall in Ann Arbor, though the Ann Arbor store is relocating and the Partridge Creek location in Clinton Township is scheduled to close. The downtown Detroit store will provide an option within city limits for the first time, cutting down travel for many residents who rely on Apple products for school, work, and business.
The timing of the opening highlights how retail and technology are increasingly tied to Detroit’s economic story. The store arrives as other national brands have expanded downtown in recent years, including Nike, H&M, Lululemon, and Gucci. Apple’s presence adds another layer to that growth, both symbolically and practically, by placing one of the world’s most recognized companies on Woodward Avenue at the same time a major development rises at the Hudson’s site just one block south.
For Detroiters, the opening is another marker in the ongoing effort to rebuild downtown as a center not only of business but also of everyday commerce. After years of negotiation and speculation, Apple’s doors will open in Detroit, giving residents a new level of access to the products and services many already depend on.
