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Blue Cross Blue Shield of Michigan extends health plan enrollment weekend push

images_black_kidney_patients_die_earlier_than_white_patientsWith less than two weeks left to enroll in health coverage and avoid a$325 or 2% of household income penalty in 2015, Blue Cross Blue Shield of Michigan is extending its hours the final weekend of enrollment to help consumers get covered.  Starting Friday, Feb. 13, Blue Cross Health Plan Advisors will be available to enroll consumers directly beginning at 8 a.m., and will remain available until 12 midnight each day, ending at midnight on Feb. 15 when the open enrollment period ends.
“In the days leading into the end of the enrollment period last year, phone calls spiked tremendously, with more than 30,000 calls coming in on March 31, 2014, the last day of enrollment,” said Rick Notter, director for individual business at Blue Cross.  “We’ve experienced level, robust volumes throughout the 2015 period, but expect many have waited until now to enroll. We’re here and prepared to stay on the phone as long as it takes to help consumers enroll in the right plan.”
Over the course of the two and a half month enrollment period, consumer phone calls lasted an average of 16 minutes and questions largely centered on rate changes and understanding differences in metal levels and benefits. The Health Insurance Marketplace will close on Feb. 15, and consumers will have to wait until fall 2015 to enroll in 2016 coverage, effective Jan. 1 of that year, unless there is a qualifying event. Here are the top five things consumers should know:

During 2015 open enrollment, Blue Cross is continuing to offer its products to residents of all 83 Michigancounties – something only Blue Cross did during 2014 open enrollment. Both Blue Cross and Blue Care Network offer plans at the Gold, Silver, Bronze and Catastrophic levels. Blue Cross also offers a product at the Platinum level. Price points across Blue Cross’ 41-product portfolio options include some of the lowest cost options across the state. Federal subsidies continue to help eligible people lower these costs. Last year, 87 percent of those who selected a plan through the Marketplace received financial assistance.  To explore 2015 health plan options, consumers can visit bcbsm.com/myblue.

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