Taylor Made Burgers Thrives Amid COVID-19 Pandemic

Thankfully, not every Detroit business has been hurt by the COVID pandemic. Those able to modify their business models, or add services and amenities, are actually doing well. We’ve seen bakeries become bodegas, bars selling hand sanitizer, and brick-and-mortar retailers become online sellers. Savvy business owners are pivoting in the COVID economy to stay open and find new streams of revenue.

Taylor Made Burgers, a neighborhood restaurant on the City’s northeast side, saw its revenue grow year-over-year in 2020 because of creative new ideas.
Despite the restrictions and health orders enacted by the State, the restaurant has been closed for only one month since the pandemic shutdowns began in March 2020. Strictly following CDC guidelines, the restaurant has been serving hungry customers, primarily using its efficient carry-out model.

“As other in-person restaurants have struggled to stay afloat during the COVID crisis,” said brothers and co-owners Jaylen and Elvin Taylor, “we continue to remain open. Our specialization in carry-out dining was a lifesaver. We’re very thankful to our customers for continuing to support us during this very hard time.”

The Taylors haven’t relied on their restaurant’s enormous popularity and customer loyalty to carry him through crisis. When COVID hit, the brothers began door-to-door delivery service to local residents. They also added a drive-through window to offer additional safety and convenience for customers. Soon, Taylor Made Burgers will provide a socially distanced outdoor seating area for patrons to enjoy alfresco dining.

“Our family has done everything within our power to keep our doors open and our customers fed,” said the Taylor Brothers. “Taylor Made Burgers is committed to serving neighborhood residents – they depend on us. We can’t afford to lose any small businesses in Detroit because they are the backbone of our communities.”

The Taylors are taking advantage of resources provided by the Detroit Economic Growth Corporation to help their bottom line. Md-Abdul Muhit, the District Business Liaison in District 3, has helped the restaurant owners with timely information on low-interest loan programs and assorted technical assistance. Soon, Muhit will be guiding the Taylors through the City’s Outdoor Dining process.

Taylor Made Burgers has been in business for nearly 30 years offering delicious hamburgers, fish, chicken, bowls and the famous Double 7 Mile Corned Beef Burger. You can visit the restaurant at 4844 E. Seven Mile Rd, or at https://www.facebook.com/taylormadeburgers/.

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