The Wayne State University Sport Entertainment Business Association (SEBA) hosted Detroit Lions great Herman Moore and Detroit Pistons Bad Boy Rick Mahorn for a discussion titled, “The Big Business of Sport and Entertainment.” The panel aimed to help students gain valuable skills with regard to leadership in the sport and entertainment business and entrepreneurial space. It was moderated by adjunct professor of Sport and Entertainment Management, Lauren Clayborne.
Housed within the Mike Ilitch School of Business, SEBA is a graduate-student organization engaged in the Sport and Entertainment community within the city of Detroit. It is dedicated to providing educational experiences along with the necessary tools and professional networking encounters to prepare students for careers in the Sport and Entertainment industry and ensure that Wayne State students have first exposure for career opportunities in Detroit and beyond.
Moore currently serves as partner and chief marketing officer at DSG Staffing, a certified Minority Business Enterprise professional staffing agency that specializes in recruiting temporary and permanent personnel for more than 70 companies across various industries. He is also the founder and principal of Team 84 Marketing, a certified Minority Business Enterprise full-service marketing agency offering total branding, digital development, analytics and more. He played 11 seasons with the Lions from 1991-2001, making four Pro Bowls, and being named First-team All-Pro three times. He is second all-time behind Calvin Johnson in receptions, yards, and touchdowns in franchise history.
Herman Moore: “You have time, but you don’t have all day. You also have to able to not only recognize the opportunity, but be prepared to receive it.”
Mahorn serves as a color analyst for the Pistons radio broadcast network. He played in Detroit from 1985-1989 and again from 1996-1998. He helped the Bad Boys win the first of back-to-back NBA titles in 1989. He also won two WNBA championships with the Detroit Shock in 2006 and 2008 as an assistant.
Rick Mahorn: “Be diligent and discipline. It will only dictate how you will be as a businessperson.”